how to make interesting powerpoint presentation

How-To Geek

8 tips to make the best powerpoint presentations.

Slideshows are an intuitive way to share complex ideas with an audience, although they're dull and frustrating when poorly executed. Here are some tips to make your Microsoft PowerPoint presentations sing while avoiding common pitfalls.

Table of Contents

Start with a goal, less is more, consider your typeface, make bullet points count, limit the use of transitions, skip text where possible, think in color, take a look from the top down, bonus: start with templates.

It all starts with identifying what we're trying to achieve with the presentation. Is it informative, a showcase of data in an easy-to-understand medium? Or is it more of a pitch, something meant to persuade and convince an audience and lead them to a particular outcome?

It's here where the majority of these presentations go wrong with the inability to identify the talking points that best support our goal. Always start with a goal in mind: to entertain, to inform, or to share data in a way that's easy to understand. Use facts, figures, and images to support your conclusion while keeping structure in mind (Where are we now and where are we going?).

I've found that it's helpful to start with the ending. Once I know how to end a presentation, I know how best to get to that point. I start by identifying the takeaway---that one nugget that I want to implant before thanking everyone for their time---and I work in reverse to figure out how best to get there.

Your mileage, of course, may vary. But it's always going to be a good idea to put in the time in the beginning stages so that you aren't reworking large portions of the presentation later. And that starts with a defined goal.

A slideshow isn't supposed to include everything. It's an introduction to a topic, one that we can elaborate on with speech. Anything unnecessary is a distraction. It makes the presentation less visually appealing and less interesting, and it makes you look bad as a presenter.

This goes for text as well as images. There's nothing worse, in fact, than a series of slides where the presenter just reads them as they appear. Your audience is capable of reading, and chances are they'll be done with the slide, and browsing Reddit, long before you finish. Avoid putting the literal text on the screen, and your audience will thank you.

Related: How to Burn Your PowerPoint to DVD

Right off the bat, we're just going to come out and say that Papyrus and Comic Sans should be banned from all PowerPoint presentations, permanently. Beyond that, it's worth considering the typeface you're using and what it's saying about you, the presenter, and the presentation itself.

Consider choosing readability over aesthetics, and avoid fancy fonts that could prove to be more of a distraction than anything else. A good presentation needs two fonts: a serif and sans-serif. Use one for the headlines and one for body text, lists, and the like. Keep it simple. Veranda, Helvetica, Arial, and even Times New Roman are safe choices. Stick with the classics and it's hard to botch this one too badly.

There reaches a point where bullet points become less of a visual aid and more of a visual examination.

Bullet points should support the speaker, not overwhelm his audience. The best slides have little or no text at all, in fact. As a presenter, it's our job to talk through complex issues, but that doesn't mean that we need to highlight every talking point.

Instead, think about how you can break up large lists into three or four bullet points. Carefully consider whether you need to use more bullet points, or if you can combine multiple topics into a single point instead. And if you can't, remember that there's no one limiting the number of slides you can have in a presentation. It's always possible to break a list of 12 points down into three pages of four points each.

Animation, when used correctly, is a good idea. It breaks up slow-moving parts of a presentation and adds action to elements that require it. But it should be used judiciously.

Adding a transition that wipes left to right between every slide or that animates each bullet point in a list, for example, starts to grow taxing on those forced to endure the presentation. Viewers get bored quickly, and animations that are meant to highlight specific elements quickly become taxing.

That's not to say that you can't use animations and transitions, just that you need to pick your spots. Aim for no more than a handful of these transitions for each presentation. And use them in spots where they'll add to the demonstration, not detract from it.

Sometimes images tell a better story than text can. And as a presenter, your goal is to describe points in detail without making users do a lot of reading. In these cases, a well-designed visual, like a chart, might better convey the information you're trying to share.

The right image adds visual appeal and serves to break up longer, text-heavy sections of the presentation---but only if you're using the right images. A single high-quality image can make all the difference between a success and a dud when you're driving a specific point home.

When considering text, don't think solely in terms of bullet points and paragraphs. Tables, for example, are often unnecessary. Ask yourself whether you could present the same data in a bar or line chart instead.

Color is interesting. It evokes certain feelings and adds visual appeal to your presentation as a whole. Studies show that color also improves interest, comprehension, and retention. It should be a careful consideration, not an afterthought.

You don't have to be a graphic designer to use color well in a presentation. What I do is look for palettes I like, and then find ways to use them in the presentation. There are a number of tools for this, like Adobe Color , Coolors , and ColorHunt , just to name a few. After finding a palette you enjoy, consider how it works with the presentation you're about to give. Pastels, for example, evoke feelings of freedom and light, so they probably aren't the best choice when you're presenting quarterly earnings that missed the mark.

It's also worth mentioning that you don't need to use every color in the palette. Often, you can get by with just two or three, though you should really think through how they all work together and how readable they'll be when layered. A simple rule of thumb here is that contrast is your friend. Dark colors work well on light backgrounds, and light colors work best on dark backgrounds.

Spend some time in the Slide Sorter before you finish your presentation. By clicking the four squares at the bottom left of the presentation, you can take a look at multiple slides at once and consider how each works together. Alternatively, you can click "View" on the ribbon and select "Slide Sorter."

Are you presenting too much text at once? Move an image in. Could a series of slides benefit from a chart or summary before you move on to another point?

It's here that we have the opportunity to view the presentation from beyond the single-slide viewpoint and think in terms of how each slide fits, or if it fits at all. From this view, you can rearrange slides, add additional ones, or delete them entirely if you find that they don't advance the presentation.

The difference between a good presentation and a bad one is really all about preparation and execution. Those that respect the process and plan carefully---not only the presentation as a whole, but each slide within it---are the ones who will succeed.

This brings me to my last (half) point: When in doubt, just buy a template and use it. You can find these all over the web, though Creative Market and GraphicRiver are probably the two most popular marketplaces for this kind of thing. Not all of us are blessed with the skills needed to design and deliver an effective presentation. And while a pre-made PowerPoint template isn't going to make you a better presenter, it will ease the anxiety of creating a visually appealing slide deck.

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Home Blog Presentation Ideas 23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

PowerPoint presentations are not usually known for being engaging or interactive. That’s often because most people treat their slides as if they are notes to read off  and not a tool to help empower their message.

Your presentation slides are there to help bring to life the story you are telling. They are there to provide visuals and empower your speech.

So how do you go about avoiding a presentation “snoozefest” and instead ensure you have an engaging and interactive presentation?  By making sure that you use your slides to help YOU tell your story, instead of using them as note cards to read off of.

The key thing to remember is that your presentation is there to compliment your speech, not be its focus.

In this article, we will review several presentation tips and tricks on how to become a storytelling powerhouse by building a powerful and engaging PowerPoint presentation.

Start with writing your speech outline, not with putting together slides

Use more images and less text, use high-quality images, keep the focus on you and your presentation, not the powerpoint, your presentation should be legible from anywhere in the room, use a consistent presentation design, one topic per slide, avoid information overwhelm by using the “rule of three”.

• Display one bullet at a time

Avoid unnecessary animations

• Only add content that supports your main points
• Do not use PowerPoint as a teleprompter
• Never Give Out Copies of the Presentation

Re-focus the attention on you by fading into blackness

Change the tone of your voice when presenting, host an expert discussion panel, ask questions, embed videos, use live polling to get instant feedback and engage the audience.

• He kept his slides uncluttered and always strived for simplicity
• He was known to use large font size, the bigger, the better.
• He found made the complex sound simple.

He was known to practice, practice, and keep on practicing.

Summary – how to make your presentation engaging & interactive, fundamental rules to build powerful & engaging presentation slides.

Before we go into tips and tricks on how to add flair to your presentations and create effective presentations, it’s essential to get the fundamentals of your presentation right.

Your PowerPoint presentation is there to compliment your message, and the story you are telling. Before you can even put together slides, you need to identify the goal of your speech, and the key takeaways you want your audience to remember.

YOU and your speech are the focus of this presentation, not the slides – use your PowerPoint to complement your story.

Keep in mind that your slides are there to add to your speech, not distract from it.  Using too much text in your slides can be distracting and confusing to your audience. Instead, use a relevant picture with minimal text, “A picture is worth a thousand words.”

This slide is not unusual, but is not a visual aid, it is more like an “eye chart”.

Aim for something simpler, easy to remember and concise, like the slides below.

Keep in mind your audience when designing your presentation, their background and aesthetics sense. You will want to avoid the default clip art and cheesy graphics on your slides.

While presenting make sure to control the presentation and the room by walking around, drawing attention to you and what you are saying.  You should occasionally stand still when referencing a slide, but never turn your back to your audience to read your slide.

You and your speech are the presentations; the slides are just there to aid you.

Most season presenters don’t use anything less than twenty-eight point font size, and even Steve Jobs was known to use nothing smaller than forty-point text fonts.

If you can’t comfortably fit all the text on your slide using 28 font size than you’re trying to say and cram too much into the slide, remember tip #1.4 – Use relevant images instead and accompany it with bullets.

Best Practice PowerPoint Presentation Tips

The job of your presentation is to help convey information as efficiently and clearly as possible. By keeping the theme and design consistent in a PowerPoint presentation, you’re allowing the information and pictures to stand out.

However, by varying the design from slide to slide, you will be causing confusion and distraction from the focus, which is you and the information to be conveyed on the slide.

Technology can also help us in creating a consistent presentation design just by picking a topic and selecting a sample template style. This is possible thanks to the SlideModel’s AI slideshow maker .

Each slide should try to represent one topic or talking point. The goal is to keep the attention focused on your speech, and by using one slide per talking point, you make it easy for you to prepare, as well as easy for your audience to follow along with your speech.

Sometimes when creating our presentation, we can often get in our heads and try to over-explain. A simple way to avoid this is to follow the “Rule of Three,” a concept coined by the ancient Greek philosopher Aristotle.

The idea is to stick to only 3 main ideas that will help deliver your point.  Each of the ideas can be further broken into 3 parts to explain further. The best modern example of this “Rule of Three” can be derived from the great Apple presentations given by Steve Jobs – they were always structured around the “Rule of Three.”

Display one sentence at a time

If you are planning to include text in your PowerPoint slides, try to avoid bullet lists, and use one slide per sentence. Be short and concise. This best practice focuses on the idea that simple messages are easy to retain in memory. Also, each slide can follow your storytelling path, introducing the audience to each concept while you speak, instead of listing everything beforehand.

Presentation Blunders To Avoid

In reality, there is no need for animations or transitions in your slides.

It’s great to know how to turn your text into fires or how to create a transition with sparkle effects, but the reality is the focus should be on the message. Using basic or no transitions lets the content of your presentation stand out, rather than the graphics.

If you plan to use animations, make sure to use modern and professional animations that helps the audience follow the story you are telling, for example when explaining time series or changing events over time. Subtle animations can make a huge difference when presenting. Check out some of our animated PowerPoint templates to see some examples.

Only add engaging content that supports your main points

You might have a great chart, picture or even phrase you want to add, but when creating every slide, it’s crucial to ask yourself the following question.

“Does this slide help support my main point?”

If the answer is no, then remove it.  Remember, less is more.

Do not use PowerPoint as a Teleprompter

A common crutch for rookie presenters is to use slides as their teleprompter.

First of all, you shouldn’t have that much text on your slides. If you have to read off something, prepare some index cards that fit in your hand but at all costs do not turn your back on your audience and read off of your PowerPoint.  The moment you do that, you make the presentation the focus, and lose the audience as the presenter.

Avoid Giving Out Copies of the Presentation

At least not before you deliver a killer presentation; providing copies of your presentation gives your audience a possible distraction where they can flip through the copy and ignore what you are saying.

It’s also easy for them to take your slides out of context without understanding the meaning behind each slide.  It’s OK to give a copy of the presentation, also known as handouts in PowerPoint , but generally it is better to give the copies AFTER you have delivered your speech. If you decide to share a copy of your presentation, a creative idea is to share a QR code, placing it at the end of your presentation . Those who want a copy can simply scan and download it onto their phones.

PowerPoint Tips To Making Your Presentation More Engaging

The point of your presentation is to help deliver a message.

When expanding on a particularly important topic that requires a lengthy explanation it’s best to fade the slide into black.  This removes any distraction from the screen and re-focuses it on you, the present speaker. Some presentation devices have a built-in black screen button, but if they don’t, you can always prepare for this by adding a black side to your presentation at the right moment.

“It’s not what you say, it’s how you say it.”

Part of making your presentation engaging is to use all the tools at your disposal to get your point across. Changing the inflection and tone of your voice as you present helps make the content and the points more memorable and engaging.

One easy and powerful way to make your presentation interactive is experts to discuss a particular topic during your presentation. This helps create a more engaging presentation and gives you the ability to facilitate and lead a discussion around your topic.

It’s best to prepare some questions for your panel but to also field questions from the audience in a question and answer format.

How To Make Your Presentation More Interactive

What happens if I ask you to think about a pink elephant?  You probably briefly think about a pink elephant, right?

Asking questions when presenting helps engage the audience, and arouse interest and curiosity.  It also has the added benefit of making people pay closer attention, in case they get called on.

So don’t be afraid to ask questions, even if rhetorical; asking a question engages a different part of our brain. It causes us to reflect rather than merely take in the information one way. So ask many of them.

Asking questions can also be an excellent way to build suspense for the next slide.

(Steve Jobs was known to ask questions during his presentations, in this slide he built suspense by asking the audience “Is there space for a device between a cell phone and a laptop?” before revealing the iPad) Source: MacWorld SF 2018

Remember the point of your presentation is to get a message across and although you are the presenter, it is completely fine to use video in your PowerPoint to enhance your presentation.  A relevant video can give you some breathing time to prepare the next slides while equally informing the audience on a particular point.

CAUTION: Be sure to test the video beforehand, and that your audience can hear it in the room.

A trending engagement tool among presenters is to use a live polling tool to allow the audience to participate and collect immediate feedback.

Using a live polling tool is a fun and interactive way to engage your audience in real-time and allow them to participate in part of your presentation.

Google Slides has a built-in Q&A feature that allows presenters to make the slide deck more interactive by providing answers to the audience’s questions. By using the Q&A feature in Google Slides, presenters can start a live Q&A session and people can ask questions directly from their devices including mobile and smartphones.

Key Takeaways from one of the best presenters, Steve Jobs

He kept his slides uncluttered and always strove for simplicity.

In this slide, you can easily see he is talking about the battery life, and it uses a simple image and a few words. Learning from Jobs, you can also make a great presentation too. Focus on the core benefit of your product and incorporate great visuals.

Source: Macworld 2008

SlideModel.com can help to reproduce high-impact slides like these, keeping your audience engagement.

He was known to use large font sizes, the bigger, the better

A big font makes it hard to miss the message on the slide, and allows the audience to focus on the presenter while clearing the understanding what the point of the slide is.

He found made the complex sound simple

When explaining a list of features, he used a simple image and lines or simple tables to provide visual cues to his talking points.

What made Steve Jobs the master of presentation, was the ritual of practicing with his team, and this is simple yet often overlooked by many presenters.  It’s easy to get caught in the trap of thinking you don’t need to practice because you know the material so well.

While all these tips will help you create a truly powerful presentation , it can only achieve if applied correctly.

It’s important to remember when trying to deliver an amazing experience, you should be thoroughly prepared. This way, you can elevate your content presentation, convey your message effectively and captivate your audience.

This includes having your research cited, your presentation rehearsed.  Don’t just rehearse your slides, also take time to practice your delivery, and your tone.  The more you rehearse, the more relaxed you will be when delivering. The more confident you will feel.

While we can’t help you with the practice of your next presentation, we can help you by making sure you look good, and that you have a great design and cohesiveness.

You focus on the message and content; we’ll focus on making you look good.

Have a tip you would like to include?  Be sure to mention it in the comments!

Like this article? Please share

Audience, Engaging, Feedback, Interactive, Poll, Rule of Three, Steve Jobs Filed under Presentation Ideas

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2 Responses to “23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations”

Very great advices!

Greetings ! A compact composed communication for the host to have an impact -VOICE

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17 PowerPoint Presentation Tips From Pro Presenters [+ Templates]

FREE POWERPOINT TEMPLATES

Learn easy tricks to improve your PowerPoint designs and snag these free templates.

Updated: 04/26/24

Published: 09/18/13

Updated: April 26, 2024

Published: September 18, 2013

PowerPoint presentations can be professional, attractive, and really help your audience remember your message.

If you don’t have much experience, that’s okay — I’m going to arm you with PowerPoint design tips from pro presenters, the steps you need to build an engaging deck, and templates to help you nail great slide design.

Download Now

Buckle up for a variety of step-by-step explanations as well as tips and tricks to help you start mastering this program. There are additional resources woven in, and you’ll find expert perspectives from other HubSpotters along the way.

Table of Contents

How to Make a PowerPoint Presentation

Powerpoint presentation tips.

Microsoft PowerPoint is like a test of basic professional skills, and each PowerPoint is basically a presentation made of multiple slides.

Successful PowerPoints depend on three main factors: your command of PowerPoint's design tools, your attention to presentation processes, and being consistent with your style.

Keep those in mind as we jump into PowerPoint's capabilities.

Getting Started

1. open powerpoint and click ‘new.’.

A page with templates will usually open automatically, but if not, go to the top left pane of your screen and click New . If you’ve already created a presentation, select Open and then double-click the icon to open the existing file.

10 Free PowerPoint Templates

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Creating PowerPoint Slides

3. insert a slide..

Insert a new slide by clicking on the Home tab and then the New Slide button. Consider what content you want to put on the slide, including heading, text, and imagery.

7. Take advantage of PowerPoint's shapes.

PowerPoint’s shape tools have come a long way. Today’s shapes include a highly functional Smart Shapes function, which enables you to create diagrams and flow charts in no time.

These tools are especially valuable because paragraphing and bullet lists are boring to look at — you can use shapes to help express your message more clearly.

8. Create custom shapes.

When you create a shape, right click and press Edit Points to create custom shapes that fit your specific need. For instance, you can reshape arrows to fit the dimensions you like:

• Finally, PowerPoint Live is a new tool that enables you to do more seamless presentations during video calls and may be a better overall match for doing presentations remotely. Check out this video:

11. Try Using GIFs.

12 Free Customizable Resume Templates

Fill out this form to access your free professionally-designed templates, available on:

• Microsoft Word
• Google Docs
• Microsoft PowerPoint
• Google Slides

15. Embed multimedia.

PowerPoint allows you to either link to video/audio files externally or to embed the media directly in your presentation. For PCs, two great reasons for embedding are:

• Embedding allows you to play media directly in your presentation. It will look much more professional than switching between windows.
• Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

If you use PowerPoint for Mac it gets a bit complicated, but it can be done:

• Always bring the video and/or audio file with you in the same folder as the PowerPoint presentation.
• Only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder.
• If the presentation will be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format.
• Consider using the same operating system for designing and presenting, no matter what.

16. Bring your own hardware.

Between operating systems, PowerPoint is still a bit jumpy. Even between differing PPT versions, things can change. The easiest fix? Just bring along your own laptop when you're presenting.

The next easiest fix is to upload your PowerPoint presentation into Google Slides as a backup option — just make sure there is a good internet connection and a browser available where you plan to present.

Google Slides is a cloud-based presentation software that will show up the same way on all operating systems.

To import your PowerPoint presentation into Google Slides:

• Navigate to slides.google.com . Make sure you’re signed in to a Google account (preferably your own).
• Under Start a new presentation , click the empty box with a plus sign. This will open up a blank presentation.
• Go to File , then Import slides .
• A dialog box will come up. Tap Upload.
• Click Select a file from your device .
• Select your presentation and click Open .
• Select the slides you’d like to import. If you want to import all of them, click All in the upper right-hand corner of the dialog box.
• Click Import slides.

When I tested this out, Google Slides imported everything perfectly, including a shape whose points I had manipulated. This is a good backup option to have if you’ll be presenting across different operating systems.

17. Use Presenter View.

In most presentation situations, there will be both a presenter’s screen and the main projected display for your presentation.

PowerPoint has a great tool called Presenter View, which can be found in the Slide Show tab of PowerPoint. Included in the Presenter View is an area for notes, a timer/clock, and a presentation display.

For many presenters, this tool can help unify their spoken presentation and their visual aid. You never want to make the PowerPoint seem like a stack of notes that you’re reading off of.

Use the Presenter View option to help create a more natural presentation.

Pro Tip: At the start of the presentation, you should also hit CTRL + H to make the cursor disappear. Hitting the “A” key will bring it back if you need it.

Your Next Great PowerPoint Presentation Starts Here

Now that you have these style, design, and presentation tips under your belt, you should feel confident to create your PowerPoint presentation.

But if you can explore other resources to make sure your content hits the mark. After all, you need a strong presentation to land your point and make an impression.

With several templates to choose from — both in PowerPoint and available for free download — you can swiftly be on your way to creating presentations that wow your audiences.

Editor's note: This post was originally published in September 2013 and has been updated for comprehensiveness.

Don't forget to share this post!

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Learn > How To Turn A ‘Boring’ PowerPoint Into An Engaging Presentation

Rows of bored faces. Someone checking their phone. Everyone visibly checking out from your Powerpoint presentation and the message you’re trying to convey.

It’s a presenter’s worst nightmare! But what actually makes the difference? What separates an interesting presentation from something deadly dull?   

Structure. Content. The presence of the person doing the presenting. These things all have a huge impact on audience engagement.

But sometimes even we have to admit that our topic just isn’t the most inspiring. And there are few of us out there with the TED Talk charisma to really captivate an audience.

Luckily, at times like these, presentation design can come to the rescue.

Even if your topic is dry and/or you’re not uber-confident in your public speaking skills, design has the power to attract and maintain the attention of your audience .

Check out the presentation design ideas below. And don’t worry if you’ve already created your slide deck. These design elements are easy to apply at the last minute of your presentation process – no major re-do required!

• Add a splash of color
• Make your titles stand out
• Use icons to bring your text to life
• Crop images to custom shapes  
• Introduce compelling slides with transitions  
• Create a story with animations  
• Grab your audience’s attention with videos and GIFs
• Vary your slide layout  
• Review your white space: is there enough?
• Fade to black to refocus the attention on you

Feeling stressed out by your presentation design? Apply a ready-made template!

10 easy tweaks to make your presentation much more engaging, #1 add a splash of color .

Color adds visual interest to your presentation. It can be used to convey meaning too:

• Blue is seen as trustworthy
• Green is calming
• Red communicates confidence and excitement

Before you go wild with your presentation color palette, bear in mind that you don’t need to use much color to get the desired effect.

You can add subtle, colorful detail; an icon in the corner of a slide, a square of color next to your title, or a colorful border that graces just one side of your slide .

These small splashes of color are enough to engage a viewer. Extra points if you use color theory to find a color that supports the message of your presentation too!

Whatever template you use, in either PowerPoint or Google Slides, it’s super simple to change up your color scheme with the palette tools . This is a quick and easy presentation alteration that makes a big difference.

#2 Make your titles stand out

The typography you use will have a significant effect on your audience. And, alongside your color palette, will help your audience understand what you’re  really  saying. 

Keep a simple and easy to read font for your body copy, but go a little above and beyond in order to make your headings stand out. Try out unique fonts and big sizes for your titles, thus differentiating yourself from all the other presentations using the same default system fonts.

Serif fonts seem classier and more elegant. Sans serif fonts are known to be more contemporary and informal. But even  within these groupings , the shape and texture of your type can make a big difference. Round, soft fonts convey a friendly tone, while more geometric, angular fonts are seen as more outgoing and modern.

There are tons of choices! Don’t know where to start? Try some of the trending typographies on Google Fonts , all are high quality and totally free.

#3 Use icons to bring your text to life 

A slide filled with nothing but boring text will have your audience falling asleep in their seats. Add in a few simple but striking icons and you’re much more likely to grab and hold their attention.

Icons break up your text and make it much more digestible . Visual elements like this can also convey a lot about your brand and your message whilst taking up very little space.

So how should you add icons to your presentation?

Incorporate icons in places where you would usually put a bullet point. Pick an icon that represents the information included in the bullet text. Choose colorful icons and you’ll add some much needed color to your slides too.

A great place to find some free, well-designed icons is  The Noun Project and here at SlidesCarnival we also have some free and ready-to-use icons for PowerPoint and Google Slides .

As long as your icons are all of a consistent style, size and color scheme, you really can’t go wrong.

#4 Crop images to custom shapes 

Your slide design has to be something special if you’re relying on a slide of just text and a square image to engage your audience.

This traditional layout is predictable and it rarely looks impressive. We’ve all seen it time and time again.

Thankfully, using PowerPoint or Google Slides, it’s easy to crop images into a more interesting shape. By doing so you can transform the look of your slides. Even cropping your image into a simple circle looks great and differentiates your presentation from others.

Once you’ve mastered cropping you can take things a step further by using custom shapes to mask your photos.

Try original options like slanted shapes or brush strokes and you’ll create a really unique design that looks totally contemporary and professional.

#5 Introduce compelling slides with transitions 

Transitions help you to segue smoothly from one slide to another. A bit of movement catches the eye, they look good and they’re super easy to insert. (They’ve got their own menu heading in both PowerPoint and Google Slides.)

Keep them simple and use sparingly . Flashy options — like draping curtains or paper airplanes — irritate audiences and damage your credibility. Simple transitions, on the other hand, carry momentum and can look really impressive.  

#6 Create a story with animations 

Surprise and interest your audience by adding a few animations to your PowerPoint slides. 

Animations create a story within a slide. They allow you to introduce new slide elements at a time that suits your narrative.

The benefits? You get to control where the focus of your audience is directed. And keep other content hidden until the right moment.

It’s really simple to implement. Just pick a slide where you have both text and a graphic element (a chart, a diagram or an image, for example). Then animate the graphic element to appear after the text.

As with transitions, simple animations — like a fade in — tend to be more effective than complex options. And it’s a good idea to stick with the same animation effect on any given slide .

Whichever animation you choose, use it sparingly. Overuse of animation and sounds make your presentation feel cutesy and unprofessional.

#7 Grab your audience’s attention with videos and GIFs

As human beings, we can’t help it. When we see movement, our eyes are drawn towards it. It’s instinctive.

What’s more, we’re now very used to getting our information from videos and moving images . Information delivered in this way is easy to digest and often very memorable.

So if you want to really capture your audience’s attention, make the most of moving images — like videos and GIFs .

Short videos can be used to create emotion and convey your point quickly . It also gives you a welcome break from talking!

GIFs can be used to add humor or highlight an idea . They can also be used as a slide background . Just be sure the humor and informality GIFs bring to your presentation is appropriate to the setting.

It’s important you use GIF and video in the right context. You certainly don’t want to feature them on every slide of your presentation.

But use them where they fit in nicely and they’ll have a big (and very positive) impact on audience engagement.

#8 Vary your slide layout 

Variety is essential to any presentation. Present the same layout with bullet lists on slide after slide and your audience will be bored to the bone.

There are lots of ways you can add in a little variation — even to a presentation that’s nearly finished! Just review your presentation and add in:

• Title slides to divide different sections — these should be colorful and image-heavy
• A little variation to your content slides — include some with just text, some with text and an image, some with a full background image, etc..
• A final slide that encourages participation

These simple tweaks will help to vary and break up your content. In doing so, they’ll keep your presentation eye-catching and engaging throughout.

#9 Review your white space: is there enough?

White space — the (not necessarily white) bits of your slides that don’t feature any text or images — is really important. It’s the golden rule of any graphic design work.

Negative space is good for consistency and readability. What’s more, it prevents your audience from feeling overwhelmed by all of the information they’re getting .  

Review and try to increase the proportion of space you include in your slides. The easiest way to do this? Start by using a slightly smaller font size (as long as it’s still readable!) and opting for wider margins. 

A good amount of white space will make your presentation look more professional and help prevent your audience from zoning out.   

#10 Fade to black to refocus the attention on you

The point of your entire presentation is to deliver a message.

If you’re making a point that requires a lengthy explanation, you want all eyes on you. At times like these, fade your slide into black.

This removes any distractions from the screen and encourages your audience to focus on you and what you’re saying.

It also breaks up the presentation. This can act as a bit of a wake-up call for any audience members who have become disengaged from your presentation and its message.

Now you know what to do to improve your presentation design and audience engagement too.

But what if you don’t have the time to implement these tips and tricks? Or you want to be 100% confident that your presentation looks as professional as it possibly can do?

If you’re feeling stressed by your presentation design, the simplest option is to use a pre-made, professional template from SlidesCarnival .  

Our templates will save you tons of time and make your presentation attractive, with the visual impact to really engage an audience.

Use our slides as a jumping-off point, taking our template and personalizing it to your brand and message. Or treat your chosen template as a ready-made presentation and just add in your text — this approach requires minimum effort whilst creating maximum effect. Visit our PowerPoint presentation library to discover your ideal template today!

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10 easy ways to make any PowerPoint presentation awesome

This post was updated in 2023.

It was 20 minutes before lunch, my client was frantically looking at the clock, and the audience was squirming. We had suffered through endless forgettable PowerPoint slides and were all hoping for a merciful end. That's when the presenter announced, "I see I'm running out of time, so I'll just hurry through my last 30 slides."

We’ve all suffered through slide shows with long lists of unreadable bullets, unnecessary YouTube clips, and overuse of graphics. Instead of holding our attention and making their point even stronger, each slide distracts the audience with more content they don't need. Bad slides are agnostic. You can use PowerPoint, Keynote, Prezi, Google Slides, or hold up a piece of paper - it's all a distraction if you don't do it well.

Done well, a thoughtfully prepared slide deck can be the perfect slide dish for your full meal presentation. Done poorly and your audience will feel like they made one too many trips to the buffet table. This post will help you do it well.

For the first years of my speaking career, I presented with 35mm slides. You know, the photographs framed by cardboard that got jammed in the projector? That was me - hauling out the projector, clicking in the carousel, and praying that tonight it would all work. I soon learned that the more slides I showed the less the audience listened to me. So I cut back on the slides. I also noticed that when I switched to a black screen (see #9) the audience turned all their attention to me. So I practiced fading to black whenever I told a story or had an important point to make.

How I started

When I switched to PowerPoint I suddenly had a candy shop full of treats to sweeten my presentations with. And I started making all the same mistakes again: too many slides, too much content on each slide, and too distracting. After every presentation I always do a quick debrief - what worked, what needs to change? And slowly I developed a checklist for slide presentations.

I have shared with checklist with hundreds of speakers to help put the spotlight on them. Some were designing a new speech, some were preparing for a webinar and others needed slides to back up a video presentation. In every case, this checklist made their presentation better. They sold more products, got more referrals, and, in most cases, spent a lot less time working on their slide deck.